Fauzia Burke

Fauzia Burke is the Founder and President of FSB Associates, an Internet marketing firm specializing in creating online awareness for books and authors. FSB has played a role in the success of numerous chart-toppers, including novels by Daniel Silva, Mitch Albom, Michael Cunningham, Tana French, Barbara Delinsky, Jonathan Franzen, Sue Grafton, and Jacqueline Winspear; and nonfiction titles by Doug Stanton, Alan Alda, Barbara Ehrenreich, Dr. Arthur Agatston, Al Gore, Linda Greenlaw, Tony Horwitz, Richard A. Clarke, Vincent Bugliosi, Marlo Thomas, and Bob Woodruff.


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Conversations are happening online in real time and now these conversations are being tracked, measured and searched. By becoming part of the community and paying attention to the dialogue around you, I believe your marketing efforts will benefit greatly this year and in the years to come

With today's search empowered readers, do we need to market and publish books differently? Does general publishing makes sense in an age of Google searches, micro communities and niche marketing? 


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