P Bradley Robb

Bradley Robb is an author and copywriter with a strong focus on story. His works can be found scattered across the globe or on his story-driven writing homepage. http://www.bradleyrobb.net

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When you're writing an article, it's very tempting to simply jump write into your word processor and start pounding the keys. However, crafting copy this way can lead to copy that is weak, overly complicated, or takes too long to produce. In order to maximize your articles potential and minimize the time you spend on the article, it's best to formulate your plan ahead of time. One of the most tried and tested means to do so is the simple, yet effective, outline.

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