Scott Lorenz
Scott Lorenz: Scott is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with individuals and entrepreneurs to help them get all the publicity they deserve and more. Lorenz has handled public relations and marketing for numerous authors, doctors, lawyers, inventors and entrepreneurs. As a book marketing expert Lorenz is called upon by top execs and bestselling authors to promote their books. Lorenz grew up in a family hotel and restaurant business and has a degree in Hotel Administration from UNLV. Learn more about Westwind Communications’ book marketing approach by following Here or contact Lorenz at scottlorenz@westwindcos.com or by phone at 734-667-2090. Follow Lorenz on Twitter @aBookPublicist or his BLOG.
Articles by this Author
33 Radio & Podcast Interview Tips For Authors Contributed to Bookpleasures.com from Book Publicist Scott Lorenz
- By Scott Lorenz
- Published September 19, 2020
- Improving Your Writing Skills & Marketing
Scott Lorenz Shows Us How To Sell Books? SKIP the Book Store! How to Get a Sales Force of 65,000 Reps to Sell Your Book
- By Scott Lorenz
- Published May 3, 2015
- Improving Your Writing Skills & Marketing
Want to Sell Books? SKIP the Book Store! How to Get a Sales Force of 65,000 Reps to Sell Your Book Contributed To Bookpleasures.com By Scott Lorenz
Writers’ Conferences Put Authors on the Road to Success Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published November 9, 2014
- Improving Your Writing Skills & Marketing
Authors: Check Out These 21 Fan Fiction Sites Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published November 9, 2014
- Improving Your Writing Skills & Marketing
Amazon and Twitter Make it Easier to Buy Books via #AmazonCart Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published May 13, 2014
A new way to use the power of Amazon and Twitter together was announced recently that should help authors sell more books. It's called #AmazonCart and it combines the best elements of Twitter with the shopping and buying power of Amazon.
Authors: Turn to Kickstarter to Launch Your Book Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published December 1, 2013
- ESSAYS CONTRIBUTED BY VARIOUS AUTHORS
“Do book awards matter?” YES!! Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published February 16, 2013
- Improving Your Writing Skills & Marketing
Jewish Book Festival Information Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published October 29, 2012
- Improving Your Writing Skills & Marketing
If you are a Jewish author or specialize in writing about Jewish issues, you should consider reviewing this list of book fairs in the Jewish community. Book fairs are excellent places for authors to interact with the public as well as network with book industry leaders, publicists, and book editors.
Apple Genius Manual: What Authors Can Learn Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published September 22, 2012
- Improving Your Writing Skills & Marketing
How Book Shepherds Can Help Authors Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published July 24, 2012
- Improving Your Writing Skills & Marketing
Scott Lorenz Shares With Us Top 20 Book Fairs for Summer and Fall 2012
- By Scott Lorenz
- Published June 1, 2012
- Improving Your Writing Skills & Marketing
Book fairs and festivals offer authors an excellent place to interact with fellow authors and publishers, network with book industry leaders, locate the help you need, such as a publicist or book editor, and learn what’s new in the marketplace. Here is a list of 20 book fairs and events that are worthy of your attendance.
How Amanda Hocking REALLY Did It- An Inspiration for All Authors Contributed To Bookpleasures By Scott Lorenz
- By Scott Lorenz
- Published December 10, 2011
- Improving Your Writing Skills & Marketing
Amanda Hocking, as I’m sure you know, is a best-selling e-author on Amazon.com. Since uploading her first e-book in the spring of 2010, she has grossed about $2 million. She’s got 10 novels under her belt, all of which fall into the paranormal-romance category. The prominent entertainment company, Media Rights Capital, optioned her four-book vampire series “Trylle”.
My Top 10 Book Apps for Kids and Adults By Scott Lorenz
- By Scott Lorenz
- Published October 20, 2011
- ESSAYS CONTRIBUTED BY VARIOUS AUTHORS
Many books now have apps that work on iPhones or iPads and on the Android platform. Consumers can now buy the printed book, the app alone or both. Authors can capitalize on this trend by creating apps for their books or pushing their publisher to create one for them. Some apps have incredible features such as 3D effects, interactive story telling, and more. Creating an app for your book may give you a competitive advantage as well. I’ve found some book apps for both kids and adults that you’ll want to check out. Here’s my top ten:
Ten Things Doctors Can Do To Get Speaking Engagements Contributed To Bookpleasures.com By Scott Lorenz of Westwind Communications
- By Scott Lorenz
- Published July 15, 2011
- ESSAYS CONTRIBUTED BY VARIOUS AUTHORS
Scott Lorenz Of Westwind Communciations Discusses Ten Things Doctors Can Do To Get Speaking Engagements
Top Book Awards Authors Should Pursue Contributed By Scott Lorenz To Bookpleasures.com
- By Scott Lorenz
- Published July 15, 2011
- Improving Your Writing Skills & Marketing
Scott Lorenz Discusses How To Use Facebook To Market Your Book
- By Scott Lorenz
- Published July 15, 2011
- Improving Your Writing Skills & Marketing
Scott Lorenz Informs Us About Winter/Spring 2011 Book Fairs and Book Festivals Authors & Book Lovers Should Attend
- By Scott Lorenz
- Published January 24, 2011
- Improving Your Writing Skills & Marketing
Authors: Rename Your Book For a Second Life Contributed To Bookpleasures.com By Scott Lorenz
- By Scott Lorenz
- Published January 24, 2011
- Improving Your Writing Skills & Marketing
Scott Lorenz explores several reasons to rename a book such as adding a subtitle to be friendlier to search engines. Another important reason is to get a new copyright date because many book critics will not review an old book and reviewers often define an “old” book as one with a copyright of more than a year old.
How Cookbook Authors Can Do a Great Cooking Segment on TV Contributed By Scott Lorenz for Bookpleasures.com
- By Scott Lorenz
- Published October 3, 2010
- Improving Your Writing Skills & Marketing