He is President of Zane Management, Inc., a Philadelphia based sports, entertainment and communications consulting and management firm.

Lloyd received his B.S. from Wharton School in 1959, his J.D. from Temple University School of Law in 1962, and a L.L.M. in tax law from Villanova School of Law in 1984.

He represents several award-winning recording artists, writers, and producers, as well as a number of television, radio, and entertainment personalities. In addition, he represented and managed the late Grammy Award winning Grover Washington, Jr. for over 20 years and 4-time Grammy singer, producer and recording artist Bunny Sigler for over 40 years. He has been a registered contract adviser with the National Football League Players’ Association and the NCAA. He has also represented athletes in variety of other sports, including basketball, baseball, ice-skating, crew, boxing, soccer, and track and field. He has been elected by his peers to include “Super Lawyers”; “Best Lawyers in America” and Internationl Entertainment Lawyer of the Year.

Norm: Good day Lloyd and thanks for participating in our interview.

What has been your greatest challenge (professionally) that you’ve overcome in getting to where you’re at today?

Lloyd: Thanks, Norm. Nice meeting you as well. I have faced many challenges in my career. However, considering that I started in my profession of entertainment, sports, media, and book law over a half a century ago the greatest challenge I had was convincing my colleagues that this was a field that needed actual representation. Over the years entertainment and sports law has become more well known. Currently, the focus of this law is making sure that professional athletes and entertainers become successful and maintain an even balance to their lives personally and financially throughout their success.

Norm: What makes an attorney want to become a novelist?

Lloyd: Lawyers are no different from anyone else and many people have that desire to “write that one great novel.” In my case, I always wanted to share my experiences with the world by enlarging on them fictionally.   

Norm: What do you think most characterizes your writing?

Lloyd: Norm, when writing this novel, I tried to tell a story while putting forth some of my philosophies of life. Although, this is a fictional novel that explains how the “seedy side” of the entertainment and sports world works I wanted to add a “learning curve” at the same time.

Norm: What served as the primary inspiration for Two Times Platinum and what was the most difficult part of its writing? As a follow up, did you write your novel more by logic or intuition, or some combination of the two? Please summarize your writing process.

Lloyd: Norm, now that is an interesting set of questions. The writing of Two Times Platinum was a combination many things. I have many years of experience in the field and I represented a great number of writers, tv and film producers. I used the combination of those two experiences to try to make my writing adaptable for a possible movie.

In regards to the second part of your question, I have to say that the writing process was not easy. As an adjunct professor teaching at a law school and having a law practice and management company to run finding the time to actually write was difficult. I literally had to use “focus and discipline” to do this so I would start writing at 12 am until 3 AM for nine months straight. I only missed writing for two nights during that time.

Norm: Did you know the end of your book at the beginning?

Lloyd: I had the general concept of how the book and its main characters would progress and how I wanted the first novel to relatively end. Of course, as I continued to write there were some additional twists and turns, but the primary premise ended as I originally thought.

Norm: What has your practise of entertainment law taught you that you have been able to apply to your novel, Two Times Platinum?

Lloyd:The concept of my novel is basically the dark side of the entertainment and sports world.  A great writer to paraphrase once said “learning a profession well is to learn the dark side well.” So, I wished to do that in my novel.  I wanted to address the reality and dark side of how entertainment, music, and sports law really operates.

Norm: What do you hope will be the everlasting thoughts for readers who finish your book?

Lloyd: Most importantly, I hope that they enjoyed the storyline, but they really delved into the many philosophies that I tried to bring forth and the learning curve: that above all strength and perseverance can win.

Norm: Which character was the easiest to write? Most difficult? As a follow up, is there much of you in the novel?

Lloyd: Having lived the life for over 50 years, the entertainment lawyer character “Dex Randle” was the easiest for me to understand. Certainly, the most difficult was the very complex protagonist female Val Clifton. As to whether there is much of me in the novel, I plead the fifth, but there are those who seem to think that I am in the novel and several close clients now call me Dex.

Norm: What has been the best part about being a published novelist?

Lloyd: The “learning curve” I acquired was the best part. It’s easy as a lawyer to send a client who writes a novel to a book signing and it’s easy to listen to an author to explain their book. It’s another thing to be at an actual book signing or give a lecture on your book yourself. It bares your soul and gives me a better empathy for what authors experience. I.e. the excitement when people line up to get an autograph at a book signing or the sadness of a book signing when only three people show up. Fortunately, that has been rare for me.

Norm: Where can our readers find out more about you and Two Times Platinum?

Lloyd: If readers wish they can go to my WEBSITE and learn about me, my law practice, and what I do. And of course, they can go to Amazon.com and check out my author’s page. Incidentally, I would welcome feedback and they can contact me at remick@braverlaw.com

Norm: What is next for Lloyd Zane Remick?

Lloyd: One never knows what the next step brings, but I would love to see a Two Times Platinum movie project and am thinking about producers and actors who would play certain parts. I am also penning a possible sequel.

Norm: As this interview comes to an end, what question do you wish that someone would ask about your book, but nobody has?

Lloyd: I leave that question up to the inventiveness of your readers, but I do wish to thank you for this interview and the pleasure of meeting you.

Norm: Thank you so much for taking the time to answer my questions. It's been an absolute pleasure to meet with you and read your work. Good luck with Two Times Platinum.

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