Reviewer Conny Withay:Operating her own business in office management since 1991, Conny is an avid reader and volunteers with the elderly playing her designed The Write Word Game. A cum laude graduate with a degree in art living in the Pacific Northwest, she is married with two sons, two daughters-in-law, and three grandchildren.
Author: Bob Lotich
“Starting a blog is one of the easiest ways out there to start a website. If you haven’t started one yet, why not try it? It can be very quick to set up and is sometimes completely free,” Bob Lotich writes in his book, How to Make Money Blogging: How I Replaced My Day Job with My Blog.
At sixty-two pages, this small recently revised paperback targets those interested in learning to blog and make money doing it. Having an income by posting on his website, the author gives specific tips, instructions, and beginner’s directions to set up and maintain a blog.
After a note from the writer stating the book is direct and to the point, there are twelve short chapters that include numbered notes and an easy-to-understand format. A few black and white computer pictures and charts are added with no index or advertisements for other products.
Wanting originally to blog Bible verses from Proverbs daily, Lotich set up his domain and site but it took a year and a half to start making a decent amount of money from it. This little book is a guideline that lists how to find a domain, get web hosting, and log in and install WordPress.
Mentioning the basics along with websites and costs ranging from $3.96 to $29 a month, he promotes a self-hosted blog being the best answer to produce an income. By listing what companies work and why, lots of legwork for the new blogger is completed already.
The author suggests buying a customized theme as money can be earned through cost-per-click networks, affiliate programs, and direct ad sales. Having consistency and willingness are the two key ingredients but producing profits take time and effort.
To get traffic to the blog, he offers ideas such as commenting on other blogs, guest posting, using community sites, joining directories, and participating in forums while linking and writing articles. Search engine optimization is also discussed.
With seven simple website tools that prove profitable, Lotich used Adsense to glean $1500 in less than three months. While this is not a fortune, it shows that anyone can start a simple blog and make money through promotion.
Offering several websites, costs, recommendations and including his discount codes, this is a well-written, quick study in starting a blog that may be pivotal to generating an income using the internet.
Thanks to the author for furnishing this complimentary book in exchange for a review based on the reader’s opinions.